Happy National Ice Cream DAY!

Happy National Ice Cream DAY! - online marketing

Happy National Ice Cream DAY!

If you turn on the news these days, you’re bound to hear something about how divided we are as a country. Well, here at SEO James, an online marketing agency based in Boca Raton, Florida, we would rather focus on the things we have in common – like a love of ice cream! 

As the International Dairy Foods Association reports, “Americans consume about 23 gallons of ice cream each year, on average.” We’re more than halfway through the year now, so if you haven’t already eaten about 12 gallons of ice cream yourself, you’re slacking. (If you need help, let us know.) 

That kind of achievement is certainly worth celebrating. Perhaps that’s why, in 1984, President Ronald Reagan designated July as National Ice Cream Month. As the IDFA reports, Reagan also designated the third Sunday in July as National Ice Cream Day. This year, the date is July 21. “In the proclamation,” the IDFA says, “President Reagan called for all people of the United States to observe these events with ‘appropriate ceremonies and activities.’.”

How Google Celebrates National Ice Cream Month

We’re not sure if President Reagan would consider this “appropriate” but Google tells us: “To celebrate National Ice Cream Day on July 21, we’ve rounded up this year’s top trending ice cream-related searches across the U.S.—and found more people are looking to experience new flavors, types, forms and even temperatures.” 

Among the highlights from Google’s report:

  • “’Keto ice cream’ has reached the dessert menu, with people searching for options that cut out carbs. Similarly, Americans are searching for “protein ice cream,” which boosts protein levels by using milk protein concentrate or whey protein. Others who aren’t so diet conscious are searching for fried ice cream.”
  • “Chocolate, vanilla and strawberry are still ice cream royalty when it comes to searches. But they have some competition. Filipino Ube ice cream has warmed up to Americans with its intense purple color. And green ice cream, like matcha and avocado varieties, has also seen searches grow this year. Snow ice cream is also a big thing this year, and you won’t believe its main ingredient: actual snow!”

 

The team here at SEO James, who work tirelessly to help our clients develop and implement savvy internet marketing strategies, were happy to see that coffee ice cream did well in Google’s list of top trending ice cream flavors this year. (We’ll take coffee any way we can get it!) If you’d like information about the SEO services we offer, we hope you’ll contact us – after you finish your ice cream, of course. 

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